Font types

As you can see in the short video above, different types of font represent different things. My font for the masthead which reads 'OBSESSED' is a retrised stamp font. It gives the effect that that it has been used often- as the person reading it is obsessed with whats inside it. The masthead has a worn and used look to it, implying that it has in fact been used a lot.

I edited the text slightly to give it a better effect of looking like it had been used a lot. I used the paint brush tool on photo shop, as well as the eraser tool, to get different results. When i used the masthead on my contents page i used it as more of a logo to keep the brand identity and give the magazine a distinctive look. The reader will be obsessed with the magazine and will always be craving the next issue. I have chosen to have the masthead coloured red, as it is an eye catching colour and often used in music magazines. I also used the colour red as it represnts the ideas romance and danger, the magazine is like a grown up pop music magazine.

The text is almost stretched, but still has straight block edges- this can be compared to the image of the pink panther as the panther is tall and stretched. It also can be said to have blocked or square edges as its feet are almost square and the ears are almost square shaped as well. The text is coloured light pink rather than a vibrant pink like the panther, making it stand out more.

 

 Kerrang's masthead text is very unique and makes the brand easy to identify! The text is broken up by black lines- giving the effect of broken glass. The letters also appear to be torn slightly, and faded giving it a used look- the masthead reflects the type of music the magazine focuses on and celebrates - rock/metal.

The letter 'Q' on its own, implies that the magazine is simple and does not over complicate anything. The magazine used to be called 'cue' but got changed to 'Q' so it would not get confused with a snooker magazine- it also sounds the same and is a much more simple version. The background is always coloured red- which catches peoples eyes and is often used in music magazines.

Top of the pops text is round and like a bubble text, it suggests that the magazine is young and fun. The name gives a clue to the type of music this magazine celebrates - pop. The colours suggest it is targeted at a young female audience.